Technology

The best feature of Apple's iOS 7? The option to block calls: Peter Nowak

Journalists take pictures of a new Apple iPhone handset (C) with their cellphones during an Apple press conference in Beijing on September 11, 2013 (Photo: AFP/Getty)

(Photo: AFP/Getty)

I’ve been getting a lot of spam phone calls lately, mainly from a fake Revenue Canada number. Annoyed, I contacted my wireless provider to see if there’s anything that can be done about it. No luck, which is pretty amazing. It’s a little unbelievable that phone providers still aren’t able (or willing) to offer customers a solution to this problem at their level.

Fortunately, there are fixes on the device level, which the service rep helpfully pointed out to me. One of the features of iOS 7, which Apple is rolling out today (Wednesday), is call blocking.

It’s pretty simple to do: You simply add the offending number as a contact, then block all calls and/or text messages from that contact.

As per the video:

There were apps that could do this on an iPhone previously, but you had to jailbreak the device because Apple hasn’t allowed developers to touch the device’s core phone function. Now, thankfully, it’s all above board. It’s certainly the new iOS 7 feature I’m looking forward to most.

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Android and BlackBerry users have had access to similar official apps, such as Mr. Number and Call Blocker, for some time now, so it’s good to see Apple finally getting with the program.

Of course, all of this likely means war on telemarketers and scammers. It’s hard to imagine they’ll go quietly into the night, meaning they’re much more likely to raise the ante somehow. What will the next evolution of phone scams be? I’m almost afraid to find out.